Groupon – a shopping website offering a daily deal with the best condition to do, see, eat, and buy in more than 300 markets and 35 countries, selected sites Vertica Analytics Platform from Vertica Systems, always lead in provider major of platform real-time analysis that is their platform to choose analysis of subscriber behavior and expand business capabilities, to meet the needs created by the company quickly growth and success.
After a lengthy evaluation process, selected Vertica Vertica Analytics Groupon since succeeded in meeting the requirements of Groupon to parallel data loading, query performance in a simple way, as well as the ability to grow declaration on Amazon EC2.
Groupon will now have the ability to link sales and other metrics for individual users to analyze relationship found with large amounts of data.
Vertica provides business information in real time to the company by giving users the ability to manage large amounts of data faster, more reliable any other analytical platform. With Vertica Analytics users can get up and have a quick run with the resources executive at traditional solutions. Fast parallel loading, automated database design and familiar interface means users effectively in a few minutes instead of a few days, an architecture optimized for standard hardware industrial, virtual machines (private cloud), or on the cloud brings the flexibility and elasticity to deploy analyze where and when, necessary.
Dr. Mark Johnson, director of Groupon’s data, comment on the news: “As Groupon continues its rapid expansion into new markets, we see advanced analytics as a component important to gain subscribers, revenue, and goals of customer satisfaction with our … Vertica provides an ideal platform for analyzing large amounts of data generated by users our subscription, gives us insight into the effectiveness of different campaigns and marketing promotions. we are looking to Vertica Analytics platform is the foundation of a strategic analysis that will help us move to the next level. ”
Christopher Lynch, president and CEO of Vertica system commented: “Groupon is the fastest growing company in history, and Vertica Analytics Platform was built with companies like Groupon in mind …. with Vertica, Groupon has the power to analyze real-time data of their subscribers now and create a platform built to scale as they continue their rapid growth. We look forward to working with Groupon to develop their analytical abilities in a way that enhances the experience for their users and help them to make decisions based on data is really important, not intuition. ”
Groupon, launched in November 2008 in Chicago, has a daily deal on the best stuff to do, eat, see and buy in more than 500 markets worldwide. Groupon uses collective buying power to get the most competitive prices and provide a win-win for businesses and consumers, offering more than 650 daily deals globally. For more information, please visit http://www.groupon.com. To contact Groupon http://www.grouponworks.com.
Vertica Systems is the leading provider of analytics platform for next generation enables companies to monetize their data at the speed and scale necessary to be delivered value significantly to customers and shareholders. Scalability and flexibility of Vertica is unmatched in the industry 50x-1000x provides efficiency savings over 30% of the cost of traditional solutions. Vertica is used by more than 300 clients across a variety of industries worldwide including Twitter, Verizon, AOL, Guess!, Zynga, Playdom, Bank of America, BlueCross BlueShield, Admeld, Sunoco, Mozilla and Comcast. North American headquarters is located in Billerica Vertica, MA.
Vertica is a registered remarkble trend of Vertica in the United States and other countries.
Product or service names mentioned herein others are trademarks of their respective owners.